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Leadership & Management of all daily operations

Office Operations & Administration, Board Management

Collaborate/Facilitate projects that enhance local tourism economy

Oversee/Direct financial functions of business operations for VLC, Human Resources

Accounts payable, accounts receivable, purchasing and asset management

Assist Visitors, Oversee Visitor Experience Operations, CRM Product Management

Assist Visitors, Process Inquiries, Gift Shop Operations

Assist Visitors, Creole Nature Trail Adventure Point Gift Shop

Assist Visitors, Creole Nature Trail Adventure Point Gift Shop

Manages/Oversees execution of vision & strategies of sports department, recruitment/procurement of sporting events to SWLA

Execution/coordination of large-scale sporting events, Meeting Max software

Manages/Oversees execution of vision & strategies of sales department, Partner Extranet (Hotels), Corporate Meetings

International Tour Groups, Domestic Tour Groups, Foreign Individual Travelers (FIT)

Association Meetings, Conventions, Tradeshows

Social, Military, Education, Religious, Fraternal Meetings

Gumbeaux Gator, Spousal Tours, Welcome Bags, Destination SWLA Program

Leads the marketing and communications teams; responsible for advertising, communications, content, research, and data strategies

Leads the communications team; responsible for organizational-wide messaging, editorial coverage, local media relations, and crisis communication

Oversees brand marketing and positioning, as well as advertising budget, creatives designs and media production

Directs digital marketing content strategies across advertising, website, and social media platforms to drive destination messaging

Generates video content to be utilized for marketing and social media & oversees the Louisiana’s Playground Podcast

Creates images, videos, and content across social media platforms, generating awareness and inspiration for the destination

Works with state, regional, national, and international media to generate positive editorial coverage of Lake Charles and Southwest Louisiana